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A Brief Guide To Designing Research Infographics

Collecting research and reporting it in an infographic format is an ideal way to engage and inform your audience. But the infinite nature of information can make the process of creating a research infographic feel overwhelming.

Building an effective research infographic that empowers your audience with knowledge can be time-consuming. The good news is there are many tried-and-true methods of making the process simple and easy to replicate for future research infographics. You can also use an online concept mapping tool via for making a research infographic template.

In order to create an effective infographic, you must start with a good foundation. That means doing research to reveal interesting, surprising, or important concepts, information, and statistics.

There’s no single way to go about this, as this step in the process depends on a variety of factors that will be unique not only to the topic at hand but also to the audience for the research infographic.

Some infographics rely heavily on quantitative research, which is a fancy way of saying data. Some focus instead on qualitative research, which is descriptive or explanatory information. 

If the people reading the content will already have some basis for understanding the topic, then you don’t need much qualitative content. If, on the other hand, you’ll need to explain concepts to your readers, general facts can be helpful.

Once you’ve gathered or developed the information you’ll use to inform your research infographic, the next step is to organize the information into an outline so you can determine if gaps exist in your research.